The social media marketing industry is bursting with innovative professionals — people who push the boundaries of existing social platforms, embrace new ones, and ditch low-performers. With so many fine social media marketers, how do you find new innovators to follow on Twitter and learn from? We’ve put together a list of 32 top social media marketers that includes a number of fantastic folks who may not already be on your Twitter “following” list, in addition to some industry stalwarts who those new to social media marketing would be wise to follow. We’ve added a quote, tip, or short lesson from each to help inspire your own social media marketing efforts. List Methodology: For this list we utilize the 工作职能邮件数据库 Traackr influencer marketing platform plus additional criteria including the relevance of the individuals to the topic, the degree to which their networks engage, the size of their networks, along with numerous other factors including online data pulled from blogs, Twitter, Facebook, YouTube, Instagram, SlideShare, other platforms. Many thanks to all the industry professionals who are actively sharing knowledge about social media marketing by engaging and helping others with helpful opinions, insights and expertise on the social web. This brief list is only a starting point to help expand your social media marketing universe. 32 Social Media Marketing Influencers to Follow on Twitter Women's rowing team image. Beverly W. Jackson @BevJack Corporate VP of Social Marketing, MGM Resorts “The most important lesson I’ve learned about leadership is that no one leads alone.” @BevJackCLICK TO TWEET Brian G Peters @Brian_G_Peters Strategic Partnerships, Shopify “The wonderful thing about social media video is that if you do it right, the videos can produce results for your business long after they’ve been posted.” @Brian_G_PetersCLICK TO TWEET Amy (Schmittauer) Landino @Schmittastic Co-Founder & Owner, Aftermarq “True focus comes from believing in yourself. When you are unsure, you welcome distractions. Trust that you’re on the right path.” @SchmittasticCLICK TO TWEET Amisha Gandhi @AmishaGandhi VP, Marketing & Communications, SAP Ariba and SAP Fieldglass “If we want to connect with the people we want to influence, we need to dial back the business speak and communicate more simply and directly.” @AmishaGandhiCLICK TO TWEET Marcus Sheridan @TheSalesLion Owner & Partner, IMPACT “Whether it's views, shares, watch time, or more — it's the little things that make the biggest difference.” @TheSalesLionCLICK TO TWEET Caitlin Angeloff @caitlinangeloff Social Strategy Director, Providence St. Joseph Health “With unprecedented targeting via the social media platforms, it is essential brands and media companies not take a one size fits all approach with their social video strategy.” @caitlinangeloffCLICK TO TWEET Tim Schmoyer @timschmoyer Video Strategist, VideoCreators “When you find someone who understands your journey and your heart, get together, swap stories, and encourage each other.” @timschmoyerCLICK TO TWEET Konstanze Alex @Konstanze Global Digital Storytelling, Cisco “Co-creating content with influential industry experts is one way for brands to unlock powerful, authentic storytelling that results in valuable brand experiences for customers.” @KonstanzeCLICK TO TWEET Rob Walch @podcast411 VP of Podcaster Relations, Libsyn “The biggest shows out there did nothing to promote their show, they let their audience do it.” @podcast411CLICK TO TWEET Alison J. Herzog @alisonjherzog Senior Director of Brand and Digital, Visa “Brands need to manage experience across the entire company. Each person and department owns a piece of the overall #CX.” @alisonjherzogCLICK TO TWEET Dan Gingiss @dgingiss Chief Experience Officer, The Experience Maker “Remember, when customers are reaching out with suggestions on how to improve your product or service, generally it means that they really care and that they're brand loyal.” @dgingissCLICK TO TWEET Zontee Hou @ZonteeHou President & Chief Strategist, Media Volery “To build trust, you have to understand human motivations.” @ZonteeHouCLICK TO TWEET Andrew Pickering & Pete Gartland @AndrewAndPete Co-Founders, Andrew and Pete “Social media is a tool we use to keep connected with the people in our lives. It’s a way to strengthen relationships and to make new ones.” @AndrewAndPeteCLICK TO TWEET Jenn Herman @jenns_trends Social Media Strategist, Jenn’s Trends “I'm a BIG proponent of a clear strategy for content, posting frequency, messaging, and branding. Keeping it clearly focused on your target audience is the key.” @jenns_trendsCLICK TO TWEET Jon Loomer @jonloomer Facebook Marketing Strategist, Jon Loomer Digital “Keep experimenting and trying different things. You never know what the perfect combination is for you — there really is no one formula that works for everyone.” @jonloomerCLICK TO TWEET Sandy Carter @sandy_carter VP, Amazon Web Services